Pearl Diver Turned a Gold Buyer Into a Gold Mine, Driving a 965% Increase in Revenue
Integrate your CRM with other tools
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How to connect your integrations to your CRM platform?
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Techbit is the next-gen CRM platform designed for modern sales teams
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Why using the right CRM can make your team close more sales?
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What other features would you like to see in our product?
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Challenge
PGS Gold and Coin, a national gold and precious metals buyer hosts buying events across the country. However, when entering new markets, their existing data wasn't robust enough to reliably attract the right attendees - those actively looking to sell gold and valuables locally, weren't hearing about the events.
Solution
Pearl Diver's Intent Data gave the PGS Gold and Coin something their existing data couldn't - precision. Deployed across Google Demand Gen and Search, it identified and targeted people already showing intent to sell gold and valuables locally, turning passive ad spend into a pipeline of qualified attendees.
“The amount of data we have received exceeded my expectations. Our biggest benefit has been being able to control who we target by building out custom audiences."
Conclusion
Since implementing Pearl Diver, the results have been transformative. Events that once averaged $1,800 in net profit now regularly exceed $20,000, with one event topping $48,000. Cost per conversion dropped from $1,942 to just $22.64. The same events, in the same markets, just with the right people in the room.
With results like this, Pearl Diver is helping businesses move beyond guesswork and into growth, proving that precision targeting is the future of lead generation.
Get ready to unlock high intent leads that actually convert!
Let’s talk — reach us at sales@pearldiver.io today.
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